Monday - Friday: 7:30 - 5:00 Saturday & Sunday: Closed

Retail Paint

One of the easiest and most effective ways to personalize your living space is with color. Bright, traditional, cheerful, or elegant—whatever your vision, preference or personality might be, at PFAFF’S Home Decorating Center, we have a paint color to match! Whether you are looking for new theme for your living room or a fresh coat of exterior paint, we can help you find the perfect colors for your home.

Our expert staff at PFAFF’S home decor store are readily available to assist both beginners and veterans of the residential and commercial painting worlds. Should you be painting your property on your own, our team is more than willing to give tips and suggestions on what you’ll need to get the value and finish you desire. They will help walk you through the painting process, assist you with every step from sanding to priming, and will offer advice on color matching and brush selection.

Home Décor Store

Matching colors and expert paint advice is a daily routine in the retail paint department. Our home decor store features Benjamin Moore paints, so you know you’re getting the right product for your painting project. Custom colors are precisely matched through our Computer Color Match System.

Pfaff’s also stocks a huge selection of Waterlox Wood Finishing products. Waterlox comes in different sheens. Please visit their product website or come into our Winston-Salem home decor store to talk to our professionals about which product is right for your project.

For wood furniture that has flaws or just showing its age, Pfaff’s recommends Howard’s Restor-A-Finish products. We have most of their products in stock or can order any we don’t. Click on the link to see how Howard’s Restor-A-Finish can work for you.

At Pfaff’s Home Decorating Center, we carry a full line of ARBORCOAT, and we can custom tint to match your exact color. We offer an extensive line of sundry items for all your paint project needs. Visit our home decor store or browse our website for more information.

About Us

Pfaff’s Inc was founded by Sam Pfaff in 1913, the year Winston and Salem merged to become The Twin Cities.

Our Hours
  • Monday 7:30 – 5:00
  • Tuesday 7:30 – 5:00
  • Wednesday 7:30 – 5:00
  • Thursday 7:30 – 5:00
  • Friday 7:30 – 5:00
  • Saturday – Closed
  • Sunday – Closed